Commercial Day and Dragons Den

Talk on Hyper Marketing and Hyper-local Marketing. 
Questions
1. What is Hyper Marketing and Hyper-Local-Marketing? 2. What do Google, Facebook, Tumbler etc have that is truly valuable? 3. Is it a good idea to be treating potential customers differently (eg offering different deals to different customers?) http://www.time.com/time/specials/packages/article/0,28804,1901188_1901207_1901197,00.html  4. How is Twitter used for Hyper and Hyper local marketing.  5. What are your feelings about companies keeping and selling  information about you and your selling habits

Today we are going to start a new 'project' that will last the whole semester.

To start, please go to the following link and create an account for yourself.

http://www.investopedia.com

Next work on these questions. 
1. What is the difference between 'preferred and common' stocks?
2. What is a blue chip stock?
3. What are dividends?
4. What is the consumer price index?

Sept 29

Today we are going to take a look at 'Mobile Marketing'.





Use the following link to answer the following questions.

http://en.wikipedia.org/wiki/Mobile_marketing

1. What is mobile marketing?

2. How is mobile marketing involved with video games?

Next use this link : http://www.techvibes.com/blog/recession-proof-your-business-invest-in-mobile-marketing

3. Why us it important to continue to spend money on marketing even during a recession.

4. Why is mobile marketing said to be a good way of advertising during a recession?

Use the following link for question 5

http://mmaglobal.com/?q=node/10170

5. How has mobile marketing evolved and changed?

6. Mobile Marketing is expected to change and become more widely used. Do you agree, why or why not?

7. Find 2 example of mobile marketing and explain them (include pictures if you can).